Google My Business (GMB) Insights? What are these? Do I need to pay attention to them, and what does it do for my business?
If you are new to using Google for your business, it may seem like an excessive amount of information to take in. One of the sections in the side panel that GMB offers you is an insight tab. The Insights section breaks down with graphs and numbers how your page is ranking over the last year or month over month in a year.
When you are in the Insights section, the first box/panel on the top has excellent information broken down in layman’s terms. This section breaks out the time period, interactions, calls, messages, people viewing your business profile, and trigger words guiding people to your profile.